As a business owner focused on daily operations how do you make sense of agency proposals that all recommend different tactics and prices?
Marketing Lessons Learned During the COVID-19 Pandemic (or, how to market yourself during a global crisis)
If I could create a “golden rule” of marketing in 2020 it would be this: Make sure your customers can access your products.
Wondering what it costs to develop a website? We demystify the cost and considerations of outsourced website development.
What do we do at Loomo? We send brands – and you – to the moon.
CUmark, a division of Loomo Marketing Inc., received national recognition for outstanding digital marketing and social media at the 2018 Hashtag Awards in Calgary on June 13. Their campaign, “No more ***king at credit unions”, received an honourable mention as runner-up for the Best Social Media Campaign of 2017. The “No more ***king at credit […]
I once spent an afternoon with an executive who loved coming up with new marketing ideas. They offered an endless stream of suggestions for videos, blog posts, traveling roadshows, pop-up events, surprise giveaways—you name it. While all of the ideas had potential, what the executive didn’t realize was that a campaign needs to start with “why” before ever getting into the […]
With customers today receiving over 120 emails per day, it should come as no surprise that they’re not reading each one from start to finish. In fact, the average amount of time they spend on each email is less than 15 seconds. Once you’ve mastered the art of the subject line, it’s time to turn […]
This time of year, many small businesses start planning next year’s marketing strategy. Here are 10 tactics you can use to reach more customers—including several quick wins that won’t break the bank! Be seen on social media Are you happy with how your Facebook posts are performing? If you’re not reaching as many people as you’d like, your engagement rate is […]
Research shows that 55% of email is now opened on a mobile device. If your email design isn’t optimized for mobile, it’s likely that the poor user experience is having a negative impact on your response rates. Here are 8 mobile optimization tips you can implement today to improve your results: Use responsive design. Emails […]