Marketing & Promotion

News & happenings from across the Loomoverse

An astronaut in a purple suit bursts through a wall into a fancy banquet hall, surprising elegantly dressed guests Text reads: Breaking through the noise in high end market segments for luxury brands

5 Steps to Master Marketing for Luxury Brands

Discover how to excel in luxury brand marketing in Vancouver by understanding your audience, crafting unique stories, and delivering exceptional experiences.

An astronaut floats in space near a computer mouse, surrounded by a colourful cosmic explosion Text reads: Beyond the click: What platforms offer advanced analytics for advert performance?

Beyond the Click: What Platforms Offer Advanced Analytics for Tracking Digital Ad Performance?

Understanding what platforms offer advanced analytics for tracking digital ad performance is the first step toward transforming your ad spend from a guessing game into a predictable growth engine.

Three astronauts stand on a colourful alien landscape, watching rockets launch towards a large moon labelled FINISH Text on the image reads, Which digital marketing agency delivers the best ROI?

Which Digital Marketing Agency Has the Best ROI? (It’s Not the One You Think)

It’s the single most important question a small business owner can ask: “Which digital marketing agency will give me the best return on my investment (ROI)?”

Overcoming Influencer Marketing Challenges

Efficient Resolutions for Influencer Marketing Mishaps

Learn key strategies to tackle influencer marketing mishaps in Vancouver. Tap into Loomo’s expertise for brand growth and effective campaign recovery.

Geographic Targeting Fixes for Better PPC Ads

Fix Geographic Targeting for Better PPC Ads

Discover how a PPC agency in Vancouver can enhance your ad campaigns by optimizing geographic targeting for precise audience reach and ROI improvement.

How to Determine the Right Marketing Budget for Your Business

Struggling to set a marketing budget? Learn how to match your spending to your growth stage, from stability to aggressive expansion, using the percentage of revenue model.

An astronaut sits at a control panel in a colourful, starry space scene, with screens displaying LAUNCH CAMPAIGN. Text reads: The CEOs guide to ending Random Acts of Marketing—with insights from Loomo Marketing.

The CEO’s Guide to Ending “Random Acts of Marketing”

For a startup, random acts of marketing can sometimes work. A bit of hustle and a lucky break can create initial momentum. But for a scale-up—a business that is established and aiming for aggressive growth—this approach is a recipe for failure.

An astronaut in a spacesuit plants a flag labelled AIIDA on a purple, alien landscape at sunset. Bold text reads: A new take on AIDA messaging by Loomo Marketing.

Beyond AIDA: The Modern Marketing Framework Your Business Needs To Be Using

It’s time to move beyond AIDA and embrace a more comprehensive framework: AIIDA, with the pivotal new step of Investigation.

An astronaut stands on a platform facing a vibrant cosmic sunrise, with a large crowd below. Text reads: Loomo Marketing 101—creating content that resonates.

Digital Marketing Content: Understanding Your Audience to Create Successful Ad Campaigns

Let’s look at effective strategies to increase your digital marketing campaign’s impact. Learn how to engage your audience and measure success.

An astronaut walks towards a postbox on an alien landscape under a starry sky. Text reads: Solving low open rates in your email campaigns with Loomo Marketing, your email highlighted in yellow.

Low Open Rates Are Killing Your Emails. Here’s How to Fix It.

Struggling with low open rates? We’ve got proven strategies to capture attention and keep your audience engaged.