Which Digital Marketing Agency Has the Best ROI? (It’s Not the One You Think)
It’s the single most important question a small business owner can ask: “Which digital marketing agency will give me the best return on my investment (ROI)?”
business strategy
News & happenings from across the Loomoverse
The 5-Step Blueprint to Defining Your Ideal Customer Profile (And End Wasted Marketing Spend)
What if you could build a marketing system that magnetically attracts high-value, perfect-fit customers? You can. The secret weapon is a clearly defined Ideal Customer Profile (ICP).
How to Determine the Right Marketing Budget for Your Business
Struggling to set a marketing budget? Learn how to match your spending to your growth stage, from stability to aggressive expansion, using the percentage of revenue model.
Four Hidden Marketing Pitfalls and How to Avoid Them
An edgy, no-nonsense look at the common reasons why marketing campaigns fail, and how businesses can avoid these pitfalls.
Storytelling – The Content Strategy You Should Be Focused On
How can brands create content that grabs and holds attention in a world where attention spans can be as short as 1.5 seconds? The answer lies in storytelling.
Why ‘Good Enough’ Marketing Could Be Killing Your Brand
It’s a harsh truth, but the reality is that “good enough” simply isn’t good enough in today’s hyper-competitive marketplace. Settling for mediocre marketing can lead to missed opportunities, damaged brand reputation, and a downward spiral that’s difficult to reverse.
5 Effective SEO Strategies That Marketers Use To Grow Your Business
Wondering what SEO is and how to make use of SEO strategies for your business? This is the post for you! SEO is a term that stands for “Search Engine Optimization.” It’s the practice of working to make your site more visible, or likely to be shown on search engine
What is a Fractional CMO (Chief Marketing Officer)?
Do you need a Chief Marketing Officer, but can’t afford to hire one full-time? A Fractional CMO may be the perfect solution for you! Fractional Marketing Officers are experienced marketing professionals who work on a part-time basis for several different companies. This allows businesses to get the benefits of a
The Road Map Strategy – A Better Way To Plan Your Next Brand Project
As a business owner focused on daily operations how do you make sense of agency proposals that all recommend different tactics and prices?
